THE PETERSEN AUTOMOTIVE MUSEUM
JULY 2012 THROUGH MARCH 2013
EXHIBITIONS & EVENTS AT A GLANCE (see below for more detailed information)
July 7 Discovery Day - FANtastic Summer
July 12 Children’s Workshop – Sculpture in Motion
July 23-27 Miracle Mile Summer Camp
July 31 Curator’s Tour - Aerodynamics: From Art to Science
August 4 Discovery Day - Thirst Quenchers
August 7 Children’s Workshop - Curate Your Own Petersen Exhibit!
August 11 Family Fun Shop - Automotive Awareness
August 21 Gallery Talk: 100 Years of Bertone
September 1 Discovery Day - Back to School Pencil Topper
October 6 Discovery Day - Haunted Cars
October 7 Caruso Concours d’Elegance
November 3 Discovery Day - Car Magnets
December 1 Discovery Day - Calendar Time
December 1 Petersen Garage Sale and Swap Meet
January 22, 2013 Gallery Talk: Streamline Moderne - From Science to Art
February 12, 2013 Gallery Talk: Alec Brooks - Engineering for Extreme Efficiency
March 1 & 2, 2013 Corvette Day
Feb 3, 2013 Grand Salon- Sculpture in Motion: Masterpieces of Italian Design
May 27, 2013 Gordon R. Howard Gallery- Aerodynamics: From Art to Science
AERODYNAMICS: FROM ART TO SCIENCE
Gordon R. Howard Gallery
Through May 27, 2013
During more than a century of innovation, automobile manufacturers have dreamed up some unusual body designs. From strange to stunning, the large majority of them were created in an effort to increase driving performance by reducing wind resistance. When a network of high-speed motorways began to blanket the world, the need for genuine advances became ever more important and scientific experimentation yielded vehicle shapes that were becoming increasingly sophisticated. The Petersen Automotive Museum exhibition Aerodynamics: From Art to Science will present an entertaining and enlightening visual overview of the landmarks of aerodynamic design. From the quirky 1928 Martin Aerodynamic and pioneering 1940 BMW 328 Mille Miglia to the latest ultra-efficient concept cars of today, more than a dozen vehicles will be on hand to illustrate how the art of streamlining evolved into the science of aerodynamics.
CAMP MIRACLE MILE
Monday, July 23 – Friday, July 27
“I’m bored.” Parents hear this every summer but no one has to be bored in Los Angeles! Kids can have an exciting and educational experience this summer by joining Camp Miracle Mile, a joint project of the A+D Architecture and Design Museum, the Craft and Folk Art Museum, and the Petersen Automotive Museum who are partnering to provide kids with fun summer days. Campers get to experience all three museums with fun craft, design, and art projects with something to appeal to any boy or girl ages 7-12. Sign up for Camp Miracle Mile and make this summer special! Call (323) 964-6308, or email firstname.lastname@example.org for more details.
CHILDREN’S WORKSHOP: Sculpture in Motion
Thursday, July 12, 2012, 9am–3:30pm
This workshop day will include icebreakers; a short guided tour of “Sculpture in Motion: Masterpieces in Italian Design,” focusing on themes of coachbuilders and creating custom bodies; and designing and creating individual custom bodies using clay modeling, paint, and paper mache techniques.
CURATOR’S TOUR - Aerodynamics: From Art to Science
Tuesday, July 31, 7:30PM
Petersen Curator, Leslie Kendall will guide guests through the fascinating developments in automotive design brought about by forward-thinking innovators during his Curator’s Tour on Tuesday, July 31, 2012 7:30 p.m. Reservations recommended at 323-964-6347. Regular parking and admission rates apply.
CHILDREN’S WORKSHOP: Curate Your Own Petersen Exhibit!
Tuesday, August 7, 2012, 9AM–3:30PM
This workshop day will include icebreakers; a guided tour; designing and creating individual alternative vehicles using found and recyclable objects; designing and creating the exhibit (title, display, label text, audio tour); and making invitations to be presented to friends and family.
FAMILY FUN SHOP: Automotive Awareness
Saturday, August 11, 2012, 2–4 pm
Do you have a son or daughter who is almost of driving age? Preparing for first car-ownership? Excited about cars? Come as a pit crew family team and join docent Ward Francev in a hands-on Automotive Awareness workshop about car maintenance, tricks and tips of car ownership and much, much more! Space is limited, so sign up early! $25 per parent-child team for members/ $30 per team for non-members/ Parking included. For questions and to register, contact Lorianne at 323-964-6308 or email@example.com
GALLERY TALK: 100 Years of Bertone
Tuesday, August 21, 2012, 7:30PM
Brand and Design Director for Stile Bertone Michael Robinson will share the past 100 years of design history from this esteemed Italian automotive design house. Mr. Robinson is an American car designer who has lived and worked in Italy for the past 33 years. Some of the most well-known designs to come from Bertone include the spectacular Berlinetta Aerodinamica Tecnica series from the 1950s, the Lamborghini Miura and Countach, and the Lancia Stratos Zero among many others. Call 323-964-6347, email firstname.lastname@example.org for more information or to RSVP.
CARUSO CONCOURS D’ELEGANCE
Sunday, October 7 11AM–4PM
The Americana at Brand, Glendale
On Sunday, October 7, The Americana at Brand will transform into a car aficionado’s paradise when Caruso Affiliated and the Petersen Automotive Museum present the 5th Annual Concours d’Elegance on the lawn at the Americana at Brand from 11 a.m. to 4 p.m. A great selection of gorgeous automobiles that epitomize the finest of European design will be on display for guests to get an up-close look.
PETERSEN AUTOMOTIVE MUSEUM GARAGE SALE AND SWAP MEET
Saturday, December 1, 2011, 9AM–1PM
Petersen Museum Parking Structure
Find that missing part for your exotic, classic, or muscle car or motorcycle, buy a Christmas gift for the auto enthusiast in your life, or purchase a restoration project, or drive home in the car of your dreams! While you are here, learn how to properly detail your car at the Griot's Garage car care seminars going on all day! Griot's garage is the Official Car Care Product Provider of the Petersen Automotive Museum.
GALLERY TALK: Streamline Moderne - From Science to Art
Tuesday, January 22, 2013, 7:30PM
As the young science of aerodynamics was developing in the 1930s, the popularity of “streamlining” began to exert influence on many types of design. From vehicles and appliances to architecture and industrial design, the Streamline Moderne style reflected the growth and popularity of speed, travel and technology in the 1930s. Join John Thomas, President of the Art Deco Society of Los Angeles, as he presents an overview of the wide influence and variance of Streamline Moderne design beyond the realm of the automobile. Call 323-964-6347, email email@example.com for more information or to RSVP.
GALLERY TALK: Alec Brooks - Engineering for Extreme Efficiency
Tuesday, February 12, 2013, 7:30pm
Vehicles powered by very limited energy resources like human power, solar power, and batteries force a focus on energy efficiency. Alec Brooks, the Efficient Energy Systems CTO for the technology solutions provider AeroVironment, has spent his career pursing these goals in many areas of personal transportation including solar aircraft, human-powered land and water vehicles, the record-breaking GM Sunraycer solar race car, and the GM Impact concept car that paved the way for GM’s production electric car, the EV1. Join Dr. Brooks at the Petersen Automotive Museum for a presentation on the developmental partnership between AeroVironment and GM that began with the Sunraycer and culminated in the EV1 (on display).
CORVETTE DAY - Honoring the 60th anniversary of America’s favorite sports car
Friday, March 1 – Saturday, March 2, 2013
A dinner and cocktail hour will start the celebration on Friday, March 1. Included in the evening’s festivities will be a memorabilia auction and a panel discussion with special guests from the Corvette’s illustrious past. The big excitement will come on Saturday, March 2, when the Petersen will fill its 500-car parking structure with Corvettes of all eras for the Corvette Day car show. An exhibit of Corvettes will also be on display inside the museum, highlighting some of the most interesting Corvettes in Chevrolet’s history. Proceeds from activities will go toward supporting the Petersen Automotive Museum’s educational programming.
Car Activities & L.A. BookPALS
First Saturday of every month, 1–4pm
Join us on the first Saturday of each month for arts and crafts, and at 2:30pm, actors from L.A. BookPALS read stories. The program is included in Museum general admission. Call 323-964-6308 for more information. Future topics include:
July 7, 2012 FANtastic Summer
Decorate an automotive themed fan and use it to cool you down this summer!
August 4, 2012 Thirst Quenchers
Don’t go thirsty this summer! Join us and decorate your own sippy cup.
September 1, 2012 Back to School
Cool Design your own car pencil topper to remind you of the Museum while you’re at school!
October 6, 2012 Haunted Cars
Scare your friends this Halloween by making your very own mini wooden monster car!
November 3, 2012 Car Magnets
Keep your refrigerator door deCARated with a clever car magnet!
December 1, 2012 Calendar Time
Create a kooky car calendar and prepare for the new year!
SCULPTURE IN MOTION: MASTERPIECES OF ITALIAN DESIGN
Through February 3, 2013
From the grand classics of the 1930s to modern supercars of today, Italian designers have influenced the look of automobiles on a global scale. The Petersen Automotive Museum exhibition on Italian design will explore the many ways in which Italian coachbuilders and manufacturers have contributed to the evolution of the automobile from a collection of disorganized parts to a single, visually appealing unit. Already well aware of the Italian contribution in the look of clothing, art, and architecture, museum visitors will be fascinated to learn that the country that gave the world Michelangelo and Botticelli also gave it the designers responsible for the exotic and inspired automobiles we have now come to expect from Italy.
THE ARTWORK OF FRANCOIS BRUÉRE
Through November 4, 2012
While one of Bruére’s early influences was American painter Norman Rockwell, Bruére’s subjects are predominantly automobiles, from concours award winners to Le Mans victors. He has contributed poster art for important concours such as Meadow Brook and Villa d’Este and painted original artwork for numerous car manufacturers, including BMW, General Motors, Harley Davidson and Jaguar. In addition to his painting, he creates bronze and aluminum sculptures and has designed several motor bikes. He is also a member of the “Maison des Artistes”, the largest association of visual artists in France.
IMAGINING THE FUTURE:
The Southern California Automotive Design Studio,
Presented in Cooperation with Art Center College of Design
Visitors will see a comparison of a 1930's studio with a modern-day studio with various examples of the creative process in 2-D and 3-D form from different points in California's rich automotive history. Design demonstrations by Art Center students will occur in the exhibit on the second and fourth Sunday of every month from approximately 10am-3pm.
HOT WHEELS® HALL OF FAME
The Hot Wheels Hall of Fame at the Petersen Automotive Museum, features Hot Wheels® full-size and die-cast cars, original models, wooden patterns, injection molds and drawings of original vehicle designs.
ALTERNATIVE POWER: LESSONS FROM THE PAST, INSPIRATION FOR THE FUTURE
From the highly styled 1963 Chrysler Turbine to the General Motors EV1, automobiles equipped with innovative propulsion systems are presented to illustrate the growth of alternative vehicle technology.
MAY FAMILY DISCOVERY CENTER
Open Tuesday-Friday, 10am-4pm, and Saturday & Sunday, 10am-5pm
The May Family Discovery Center is an interactive learning center that teaches basic scientific principles using the fundamental elements of the car.
SPECIAL FEATURES AT THE PETERSEN
SPECIAL EVENTS AND FILMING – Please call (323) 964-6348 or visit www.petersenevents.org to host your event or shoot film at one of LA's most exciting venues!
BIRTHDAY PARTIES - The Museum offers a wonderful venue for children’s birthday parties. Party guests can enjoy all three floors of the museum including the May Family Discovery Center. For more information or to book your party, call 323-964-6373.
SCHOOL TOURS- Taking a field trip to the Pete is an excellent way to teach your students about the history of Los Angeles and its intertwined relationship with the automobile. Students learn basic scientific principles and their applications as they explore hands-on activities in the Discovery Center. School Tours focus on history/social science, visual arts, and science & technology. Call (323) 964-6358 for information and reservations.
GROUP TOURS – A docent-led tour is available to groups of ten or more. - (323) 964-6346.
VOLUNTEER OPPORTUNITIES - Come and be a part of the Petersen’s “Pit Crew”. For an application or more information call - (323) 964-6358, email firstname.lastname@example.org, or visit www.petersen.org.
MUSEUM STORE – Excellent souvenirs and gifts for auto enthusiasts (323) 964-6328.